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WHEREIDENTITYBECOMESPRODUCT.

Discover merch from creators, communities and brands. Build your own, or manage uniforms and merchandise better. Powered by MIKO, Merchmarket uses AI to make discovery, support and the platform smarter.

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AI DRIVEN MADE TO ORDER BUILT AROUND IDENTITY GLOBAL MARKETPLACE

MERCHMARKET IN MOTION

BUILDING THE WORLD'S LARGEST MERCH MARKETPLACE.

30Collections
317Products
18Creators
3Businesses
5Teams
3Communities
38Categories
4Countries
Be part of it

BROWSE YOUR WORLD

START WITH WHAT YOU'RE INTO.

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Live music performance
01Music CreatorsArtists, DJs, bands and the communities built around sound.
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Boxer preparing to train
02Sport + MovementGyms, fighters, teams and people moving culture forward.
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Artist painting a mural
03Art + CultureArtists, barbers, tattoo, design, photography and street culture.
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Community gathering
04Community + CauseProjects, charities and communities using merch to make something real.
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Coffee being prepared
05Food + HospitalityRestaurants, coffee, food brands, beverage and hospitality culture.
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Creator working behind a camera
06CreatorsPeople building audiences, ideas and products on their own terms.
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THE MARKETPLACE

WEAR THE STORY. MAKE YOUR STORY REAL.

Every collection starts with a story. Find one that feels like yours, or make your own story real.

Redline Combat Academy
SPORT + MOVEMENTRedline Combat Academy72 products
Only Fighters - For Irie-Jade
COMMUNITY + CAUSEOnly Fighters - For Irie-Jade6 products
WITH YOU
NEW COLLECTIONWITH YOU66 products

Discover, create or build for business

01 · DISCOVER

Find merch worth wearing.

Explore collections from creators, communities and brands.

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02 · CREATE

Turn your identity into product.

Design, launch and sell merch that represents you.

Build →
03 · BUSINESS

Make uniforms and merch easier.

Streamline orders, approvals and fulfilment.

Start →

LATEST STORIES

REAL PEOPLE. REAL STORIES.

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Redline Combat Academy
Auckland, New Zealand2026

Redline Combat Academy

Redline Combat Academy is built around hard work, discipline, community and creating opportunities for fighters and coaches.

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WITH YOU
REAL STORY2026

WITH YOU

WITH YOU is Merchmarket’s ongoing community support initiative, using merchandise to stand alongside people, whānau, local causes and recovery efforts across New Zealand.

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MY BAD GANG
REAL STORY2026

MY BAD GANG

Internet culture turned into product for the chronically online, the confidently delulu and the group chat generation.

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Terreyl Fields
Miami, Florida, USA2026

Terreyl Fields

Miami artist and producer Terreyl Fields blends music, fashion, visual culture and design into a genre-bending creative world.

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Lee Boxing
Auckland, New Zealand2026

Lee Boxing

Lee Boxing represents coach James Lee and his work helping fighters and everyday athletes build skill, fitness and confidence in Auckland.

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NOT WELL
Auckland, New Zealand2026

NOT WELL

Auckland drum and bass DJ and producer NOT WELL builds deep, driving sets around atmosphere, tension and connection.

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YNX ACTIVE
New Zealand2026

YNX ACTIVE

YNX ACTIVE is activewear designed from the inside out, combining technical performance, expressive design and movement beyond traditional binaries.

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Only Fighters for Irie Jade
New Zealand2026

Only Fighters for Irie Jade

A community fundraiser created by Only Fighters to support Irie Jade and her whānau through an ongoing childhood leukaemia treatment journey.

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Malik English
Brooklyn, New York, USA2026

Malik English

Brooklyn artist and producer Malik English blends genres, cultures and creative disciplines into a sound and visual identity built without boundaries.

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Liquid Lowdown
Auckland, New Zealand2026

Liquid Lowdown

Liquid Lowdown brings soulful drum and bass culture into merch through hand drawn artwork, 90s influence and a community built around deeper flavour.

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Amateur Team
Auckland, New Zealand2026

Amateur Team

Support the RLCA Amateur Boxing Team as they train, compete and represent their community on the national stage.

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Maloney's Barber Shop
Auckland CBD2026

Maloney's Barber Shop

Maloney's Barber Shop has been part of Auckland's grooming culture since 2003, built around experienced craft, character and community.

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Brewd Hawt Chicken Co
Auckland Airport2026

Brewd Hawt Chicken Co

Brewd Hawt Chicken Co brings bold fried chicken, strong identity and genuine hospitality together in a brand built to be remembered.

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CODEWELL
Auckland, New Zealand2026

CODEWELL

Auckland drum and bass duo CODEWELL brings together Codem.dnb and NOT WELL, and shows how a creator identity can move from the booth into...

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BUSINESS PROOF

REAL PROJECTS. REAL SIGNALS.

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Auckland, New ZealandCASE STUDY

Red Line Combat Academy

72 live products · Merchmarket case study

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Auckland, New ZealandCASE STUDY

CODEWELL

4 live products · Merchmarket case study

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NationwideCASE STUDY

WITH YOU

66 live products · Merchmarket case study

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Auckland CBDCASE STUDY

Maloney's Barber Shop

8 live products · Merchmarket case study

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Auckland AirportCASE STUDY

Brewd Hawt Chicken Co

11 live products · Merchmarket case study

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Merchmarket community gathering

MERCH WITH MEANING.

We believe it's more than a product. It's identity.

The communities we belong to. The teams we support.
The brands we build. The stories we wear.

Merchmarket exists to help creators, businesses, teams and communities transform identity into products that connect people and bring stories to life.

Built for creators and communities No minimums, no fluff Quality that lasts Easy to design, easy to grow

From first drop to full scale.
We're here for the long run.